Christopher Burke
Pictorial education with Isotype

Isotype was initially called the Vienna Method of Pictorial Statistics. Developed during the 1920s for education in a socialist context, it was intended to ‘represent social facts pictorially’ and to bring ‘dead statistics’ to life by making them visually attractive and memorable. The creators of Isotype, led by Otto Neurath, concentrated on social themes such as housing, economy, and health, and so their work retains lessons for us today. In the international scope of their work we can perceive themes which seem to be increasingly relevant: globalisation, social welfare, war and migration as well as the relationship of trade to international politics.

Verena Gerlach
What is the typographic identity of Katowice?

Typography and lettering are helpful for orientation. Beside pictograms, they are essential for signage systems, ads and shop signs. But is it really true? Especially when one looks at the typography and lettering in a city like Katowice? While urban planning is improving in the city, typography and lettering seem to lag behind. Most signs seem to happily follow the restless chaos of the sloppily-designed, foil-plotted 1990s outdor ads. There are but a few well designed signs to illuminate the city’s typographic gloom. Could the existing lettering be used for archeologic research and what does it say about the present and the future? Being a professional typographer, Verena Gerlach tries to answer these questions from a visitor’s perspective. One of the answers is: The lettering culture of Katowice is quite unique and Verena kept getting lost in the city quite a lot!

Marek Kultys
Odwrócenie ról. Wizualizacja i spekulacja w projektowaniu miast

Wizualizacja to nadawanie fizycznej formy temu, co pozostaje utajone, niewidzialne, abstrakcyjne czy rozproszone w czasie lub przestrzeni. Dzięki wizualizacji potrafimy porządkować i opisywać rzeczywistość — procesy zachodzące w społecznościach, sposoby działania mechanizmów i struktur władzy. Wizualizacja dostarcza informacji o funkcjonowaniu i aktywności w miastach, w organizmach, w systemach. Tego typu wizualny opis stanu obecnego można nazwać wizualizacją afirmatywną. Czy jednak proces wizualizacji może zostać wykorzystany również w sposób krytyczny — tak, by dostarczał informacji nie o tym, jak mechanizmy i procesy wyglądają obecnie, ale o tym, jak mogłyby/powinny wyglądać w przyszłości? Czy taka spekulacja w procesie wizualizacji może prowadzić do inspiracji? Czy może nam pomóc w wymyślaniu nowych miast, organizmów lub systemów?

Studio NAND
Understanding Through Visualization

The ubiquity of data and our ongoing obsession with measuring everything creates numerous opportunities to change our perception of the world and our relationship with each other. This also raises many issues about the possible uses of information derived from data. As with countless tools and methods before, we have to collaboratively discuss the effect of data and visualization on our lives in order to identify new potentials and to effectively change unwanted tendencies. In this talk, Studio NAND will give an introduction to visualization as a human method to understand complex problems, exchange knowledge and generate new insights. This introduction will provide the framework for further exploration of questions raised by data-driven designs, products and services.